The Disc at 20: Packaged Media Resonates in a Digital Age
by Stephanie Prange & Erik Gruenwedel (from Home Media Magazine)
"a staggering 93 percent of movie buyers are still active in the disc format today" ... "For the last 10 years, people have been saying there are two years left in DVD and it’s going to drop off a cliff. Here we are 10 years later and it is still going strong" ... "The DVD business is going to be around a lot longer than people think. It’s still a massive business for us. It’s not going away" ...
"The desire for ownership is strong, and many consumers who value ownership — those who are collectors of movies, television shows, and special-edition packages — and gift-givers prefer the disc format. We anticipate that will continue to be the case for the foreseeable future, meaning the future of the disc remains shiny."