(from Box Office Mojo)
Harry Potter and the Deathly Hallows Part 2 soared into the record books with the highest-grossing opening weekend ever. The series finale drew an estimated $168.55 million... dethroning The Dark Knight's $158.4 million.
[It also achieved a new] opening day record of $92.1 million on Friday (buoyed by a record-shattering $43.5 million midnight launch) [and] the second biggest-grossing 3D opening yet, behind Alice in Wonderland's $81.3 million. In IMAX alone, Deathly Hallows Part 2 delivered the top-grossing start ever, generating $15.5 million versus Alice's second-place $12.2 million.
Impressive... but can it overtake Avatar to become the highest grossing film of all time? I don't see it. Cameron's uber-blockbuster had the advantage of being Something New, rather than the 8th film in an (admittedly extremely popular) franchise, plus the big boost of being so promoted as The 3D Film that everyone flocked to see it in more-expensive 3D. HP7.2 is in 3D too, but the technology no longer has that "must see" factor.
Indeed, HP7.2 is the latest film in a trend that sees 3D pulling in a lower percentage of the gross than 2D -- despite 68% of its US screens showing it in 3D, and all those tickets being more expensive than 2D ones, 3D only accounted for 43% of its gross. Ouch. And that's likely to drop off even more as time goes on.
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